Channel Partner Engagement | Aptitude
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Channel Services
& Solutions

Aptitude have two main areas where we can support and develop business in the Channel, so depending upon whether you are a Vendor or MSP/Reseller will determine how we can help you. To find out more:

Vendor – Partner

If you are looking to recruit new partners, onboard existing partners to partner programs, or build stronger long-term relationships, we can provide a bespoke highly intelligent solution for you.

MSP/Reseller – End User

Aptitude support MSP’s or Reseller’s with Lead Generation and Appointment Setting activity, to identify the ideal target customer, create an opportunity and generate a highly qualified new business opportunity.

Vendor - Partner

Aptitude are Channel Development Specialists; we are experts at supporting businesses to grow and develop their Channel footprint globally.

 

Whether you are looking to recruit new partners, onboard existing partners to partner programs, or build stronger long-term relationships, we can provide a bespoke highly intelligent solution for you.

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Our experience and client relationships are unparalleled having worked with the likes of Lenovo, Malwarebytes, Barco, Seagate plus many more!

 

Our Global Team, cover the UK, US and all of EMEA, in native language.

Vendor

Partner Recruitment

  • Identify/Source New Partners

  • Engage & Qualify

  • Opportunity Creation – Convert To Sales/Trading

Partner Enablement & Onboarding

  • Engage – Trading Partners

  • Introduce – Partner Programs & Incentives – Enable & Onboard

  • Build Stronger Relationships – Increase Sales/Revenue

Partner Growth & Nurture

  • Nurture Ongoing Relationships

  • Continued Dialogue & Support

  • Account Managed Solution

See some Vendor - Partner campaign examples here:

MSP/Reseller - End User

Aptitude are experts in working in the Channel to support MSP’s and Resellers, helping them to grow and develop their businesses.

 

There are two main areas in which we work:

 

Aptitude support the MSP or Reseller with Lead Generation and Appointment Setting activity, to identify the ideal target customer, create an opportunity and generate a highly qualified new business lead.

 

Aptitude work with MSP’s or Resellers to make the best use of MDF (Market Development Funds) to promote and create opportunities for specific Vendor Products they wish to promote and make the best use of funds available to them.

 

Therefore, if you are looking to grow the business around services you offer or grow your business through specific products and funds from Vendors, then we can help.

MSP

Why

  • Channel Experts – Wealth of Experience – All Product Types

  • Intelligent Approach/Bespoke Solution

  • High Level - Quality Lead Generation

  • Agile/Cost Effective

  • Diverse Team/Wide Age Ranges/Levels of Experience

  • Global Coverage – EMEA, North America, South America

  • Access to all Languages – Native Speaking Agents

Process

  • Identify Target Sectors – Source/Acquire Dataset

  • Establish Decision Maker

  • Questioning – Non-Scripted Approach

  • Establish Opportunity

  • Pitch Benefits – Generate Qualified Lead – Book Appointment

  • Manage Diary – Calendar Invite – Manage Reschedules

  • Opportunity Handover – Weekly Management & Reporting

  • Dedicated Account Manager

See some MSP/Reseller - End User campaign examples here:

Ready to begin your next campaign?

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