Data and Lead
Generation
Aptitude offer a wide flexible range of services that meet our clients exact requirements. We offer value around our normal Telemarketing Services which means we can provide an all encompassing solution, from sourcing of data, to updating, enhancing and validating current data sets, through to nurturing and qualifying Leads and booking Appointments with the ideal target company.
We have a wealth of experience across a whole host of sectors, its not being an expert in a certain industry or having bags of knowledge in a certain area, but more about our proven methodology and the intelligent approach that we take. Our team have the skills and experience to adapt to any campaign to ensure high quality results.
Approach
Technology
Our approach to Telephone based marketing is intelligent, many large call centres have a huge team of people, play a numbers game and use strict scripts to generate a high volume of poorly qualified leads. Where we are different is that we gain a true understanding of each of our clients requirements, gathering intelligence and providing a solution that gets the results needed.
We stand alone in the market, neatly positioned between the large call centres and the smaller marketing consultants. For us it's all about the approach, yes some industry and product knowledge is required, however it is all about the process, methodology and the way we do it. It's all about "Quality not Quantity". When engaging with your potential customers we take a questioning approach to understand their needs and if it fits with your organisation, we open prospects up to buy and when we sense the buying signal, we generate a high quality Lead/Appointment for you.
All of our campaigns are managed like an open book, we allow our clients to actively see the work that is going on through our "Real Time Online Portal" and we encourage them to visit our office and sit down with our Lead Generation Specialists on the front line to live it and breath it with them, this guarantees a seamless relationship that creates success. We are upfront and honest with how we work and this will always be a key part of why we are different to others.
Aptitude have a wealth of experience in working within a Clients CRM system, we regularly use Salesforce, Microsoft Dynamics, Goldmine and many others. In turn we also have a cloud based Campaign Management Tool, that allows us to run client campaigns separately to their CRM if required. This allows our clients to have Real Time access to all campaign activity giving the true meaning to Aptitude being an extension of your team and a part of your business.
